Mercury Room YEG

Edmonton's best live music/events venue.

Recent Blog Posts

You’re Not a Sellout: Why Independent Artists Must Advertise
Posted
I cringe a little bit inside when I hear people say, "Good music will get found." Who knows how or where this myth got started, but even to this day it's prevalent…very prevalent. I suspect it has something to do with the stories we pay attention to.
Published at Mercury Room YEG
Trends In 2016: Five key digital challenges for the music industry
Posted
The big debates around digital music were also pretty familiar: royalties, freemium and YouTube. Though the publishers and songwriters became more vocal in the royalties debate; some of the labels that had previously embraced Spotify’s freemium-to-sell-premium approach started to become critical ...
Published at Mercury Room YEG
There are no magic doors (or why no one else is responsible for your success)
Posted
There is a pervasive lottery-ticket mentality among the independent artist class. Television has sold us the idea for a generation now that all you need to do to have a music career is to stand in line for ten hours and sing in front of a panel of anonymous judges and then you’re on a contest and...
Published at Mercury Room YEG
How To Get A Gear Endorsement
Posted
#BetterYourBand presents: How To Get A Gear Endorsement! Tips and tricks as to getting an gear endorsement that will help you navigate asking.
Published at Mercury Room YEG
12 Struggles of Communicating With Your Non-Musician Family Members Around the Holidays
Posted
12 Struggles of Communicating With Your Non-Musician Family Members Around the Holidays
As part of our #BetterYourBand series we wanted to re-post "12 Struggles of Communicating With Your Non-Musician Family Members Around the Holidays" from Sonicbids.
Published at Mercury Room YEG
5 Ideas to Promote Your Music During the Holidays
Posted
5 Ideas to Promote Your Music During the Holidays
The holiday season is a big time for the music industry. Twenty percent of music sales happen in the last six weeks of the year. While major releases dominate this time of year, you can also use the holiday season to build your own momentum, increase sales, and set yourself up for a successful ne...
Published at Mercury Room YEG
5 Strategies to Get Your Music Featured on Blogs
Posted
5 Strategies to Get Your Music Featured on Blogs
As musicians, it's our job to form relationships with blogs and bloggers in order to get our music out to the public. The problem is that you're competing with a swarm of other indie bands as well as PR professionals. Here are five strategies that will help you cut through the noise!
Published at Mercury Room YEG